Sugar Customer Journey Management

Orchestrate Customer Experiences! 


Customer Journey Management

Customer experience has never been more important to business success !

Generating revenue is no longer just about landing accounts, but ensuring these accounts have a positive experience throughout their lifespan with your organization. Think of every engagement, interaction, and touchpoint with your brand as a journey that your customer will embark on. This journey covers the entire lifecycle of success from discovery, evaluation, purchase, upsell, and, for subscription models - renewals.

maximize productivity

MAXIMIZE PRODUCTIVITY

Streamline all business operations through a series of best practices across your organization at every stage of the customer lifecycle.


promote transparency

PROMOTE TRANSPARENCY

Track and view your progress with an elegant visual designer. Manage your team’s progress in real-time more easily and accurately


increase user adoption

INCREASE USER ADOPTION

Build confidence in your CRM users with a standard set of best practices. Rapidly onboard new employees with a visual set of guidelines


customer journey workflow

WORKFLOW FOR NON-TECHNICAL BUSINESS MANAGERS

The Sugar Customer Journey solution enables you to choreograph every interaction your customer relationship professionals have with your customer and supplier stakeholders. You can also track your customer’s progress through the evaluation, selection, purchasing and on-boarding steps of their journey with you. By automating these customer journey mapping processes, you ensure everyone is working together and is informed about what actions to take at every step along the way. The result: you accelerate the customer’s progress, deliver improved satisfaction and enable your employees to stay on top of their game. It’s a win-win for everyone.

KNOWLEDGE IS GOOD, BUT ACTION IS WHAT MATTERS

Let’s say you’ve mapped your customer journey. You incorporate best practices when defining the various activities spanning all stages within the journey. But how can you turn your understanding into improved business performance? This is where you leverage the power of our customer journey management software. Using Sugar’s workflow, you can now automate various business processes to improve your customer experience and satisfaction while accelerating their progress through the decision cycle. Each process is assigned to the right employee so that everyone can view and take the necessary action across any device. You empower your employees to be always in the know and drive activities that meet your customer’s needs. Now that’s powerful.

customer journey

Ready To Get Started With Sugar Customer Journey Management?

44 Longbow Road | Danvers | MA 01923 | (617) 834-7138 | sales@crminternational.com